apres bar
Apres Bar is Killarney’s very first pop-up bar. A lively winter ski themed bar in the town centre embodying all the fun and party atmosphere from the slopes for all to enjoy. The brand is inspired by vintage ski posters. Typographically slanted nodding to the ski slopes. The colour palette, also connected to the vintage theme, ties in with the interior of the bar and the festive season. The look and feel is young, quirky and appealing to millennials. The brand expresses itself further with a back up language of quirky animal illustrations connected to Killarney and the festive season, and fun phrases and brand patterns inspired by skiing holidays all of which were incorporated into advertising material.
apres bar
identity | brand visual language | print collateral
Apres Bar is Killarney’s very first pop-up bar. A lively winter ski themed bar in the town centre embodying all the fun and party atmosphere from the slopes for all to enjoy. The brand is inspired by vintage ski posters. Typographically slanted nodding to the ski slopes. The colour palette, also connected to the vintage theme, ties in with the interior of the bar and the festive season. The look and feel is young, quirky and appealing to millennials. The brand expresses itself further with a back up language of quirky animal illustrations connected to Killarney and the festive season, and fun phrases and brand patterns inspired by skiing holidays all of which were incorporated into advertising material.
